Making commercials is very fun, but sometimes you have to think about some damn serious things. They may not happen to you, but that doesn't change the fact they exist and someone is experiencing them.
When my friend Davide Carafoli asked me to realise a couple of videos for Pepita, a non profit organisation that fights every day against bullying, I was immediately onboard.
Production was on a tight budget, but everyone did his best to get things going and make this possible.
Hats off to everyone who participated. 
These are very serious themes and in these videos there are some seriously strong images, some of which, sad to say, are nothing but true. 

Directed by Davide Carafoli
Cinematographer and editor: Alessandro Crovi
Producer: Filippo Broglia
Production company: Dajko Comunicazione